This case study explores how Biscuiteers worked with Epsilon Abacus to successfully integrate direct mail into its business. Originally a digital business, introducing a printed catalogue has allowed it to boost online sales and grow its business.
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We manage the Abacus Alliance cooperative on behalf of all its members. By tapping into our data and analytic expertise, we can help you use the country’s most comprehensive transactional database of actively buying people to grow your business.